Jet Airways sets record milestone with five lakh fans on Facebook

Jet Airways' presence on Facebook is aimed at providing guests with real-time news updates about flight schedules, new customer programs, route additions, services and special offers etc

Jet Airways, India’s premier international airline, has emerged as the first Indian airline to add over five lakh fans on Facebook, arguably the largest and most influential social networking website in the world. The airline achieved this prestigious milestone in a short span just over two years of the launch of Jet Airways Facebook community on January 19, 2010, at www.facebook.com/jetairways. Jet Airways' presence on Facebook is aimed at providing guests with real-time news updates about flight schedules, new customer programs, route additions, services and special offers etc., besides providing them with an online forum to share their experiences and suggestions. Jet Airways celebrated this unique milestone with the initiation of Facebook’s Timeline – an enhancement that will provide our guests with a more qualitative and interactive user experience. This new design provides for a complete transformation in the way brands communicate their social image through brand stories, milestones and marketing campaigns. It also enables guests to access past events, updates and activities with an easy to use interface. These initiatives are part of the airline's strategy to actively reach out to a larger cross section of guests and engage with them on a real time basis through these social media platforms. Commenting on achieving the unique milestone on Facebook Sudheer Raghavan, Chief Commercial Officer, Jet Airways said, “Our innovative marketing initiatives with strategic use of social media tools reflect our endeavour to deliver unique opportunities to our guests. Jet Airways has been a pioneer in the Indian aviation sector in terms of recognizing and harnessing the power of social media networks to listen, engage and respond to our guests. The journey towards reaching the 500,000 fan milestone has involved a great deal of research and analysis to ensure we understand and engage with our guests effectively. The introduction of initiatives like Jet Facts, Jet Polls, Flying Tips and Jetstinations has been well appreciated by our fans who find such information useful and engaging. Besides this, Facebook provides us with an opportunity to communicate real time with guests.” Jet Airways also has a presence on the extremely popular LinkedIn, the world’s largest professional network with more than 90 million members. Similarly, Jet Airways became the first Indian operator, to have a presence on foursquare, a location-based mobile social networking application. Guests may create an account on foursquare and follow Jet Airways by visiting http://foursquare.com/jetairways. By  RAZI ANWAR(PGDM 2nd sem)

US hikes H-1B visa fee in a move to hit Indian IT companies

WASHINGTON: In a move that is expected to hit Indian IT companies majorly, the US government has decided to hike H-1B visa fee from next fiscal.

In a statement, USCIS listed out the details of the fees to be filed by the applicants for H-1B visas, which starts from a base fee of $ 325 to $ 2,000 by the petitioner who employs 50 or more employees in the US - where more than 50 per cent of its workers in the US are in H-1B or L-1 non- immigrant status.

This year, the US Citizenship and Immigration Services (USCIS) is charging $ 750 for employers with 1 to 25 full-time equivalent employees, and $ 1,500 for employers with 26 or more full-time equivalent employees.

There is another $ 500 listed as fraud prevention and detection fee.

And employers seeking premium processing service, in which application is processed within 15 days, need to submit an additional $ 1,225, it said.

India's software and services companies earn around 60 per cent of their revenues from the US and employ a large number of professionals here.


USCIS also said that applications for the most sought after H-1B work visa - used extensively by Indian IT professionals - for the fiscal beginning October 1, would be accepted beginning April 2.

The congressionally mandated numerical limitation on H-1B petitions for the fiscal year 2013 is 65,000, as has been in the previous years.





 
 Additionally, the first 20,000 H-1B petitions filed on behalf of individuals who have earned a US master's degree or higher are exempt from the fiscal year cap.

KISHAN RAI

PGDM 2^ND

^PGDM/11/19

 










 

Research and Markets: Acetic Acid: European Union Market Outlook 2010 and Forecast till 2015

Scope:

- The report contains an in-depth analysis of the European Union market for acetic acid, covering EU total and local markets.
- It provides current statistics, historical background and future forecast.
- All-inclusive market characteristics are given through data on production, consumption, prices, and trade statistics (EU total and by country). The 2006-2010 periods are included.
- The report presents profiles of leading EU producers and the list of major suppliers.
- European consumers of acetic acid are briefly overviewed as well.
- Acetic Acid market prospects to 2016 are given (including trends in consumption, production and prices).

Reasons to Buy: 

Readers will gain an unrivalled in-depth knowledge about the market.

- The report will help the management of your business environment. This will be achieved through the report's unique analysis by providing detailed information about the internal and external factors that affect the EU market.
- Your company's business and sales activities will be boosted by gaining an insight into the acetic acid EU market.
- The report will help you to find prospective partners and suppliers.
- Detailed analysis provided in the report will assist and strengthen your company's decision-making processes. 

KISHAN RAI

PGDM 2^ND

^PGDM/11/19

Narayana Murthy named among greatest entrepreneurs

NEW YORK: Infosys co-founder N R NARAYANMURTHI is among the 12 "greatest entrepreneurs of our time" according to a Fortune magazine list that is topped by Apple's late chief Steve jobs

It includes Microsoft founder Bill Gates and Facebook CEO Mark Zukerberg for turning "concepts into companies" and changing the "face of business".

The US publication said as the "visionary founder" of Infosys, Murthy has built "one of the largest companies in India, helping to transform that economy and put it on the world stage".

Murthy, 65, proved that "India could compete with the world by taking on the software development work that had long been the province of the West.

By- Nitesh Kumar Singh
PGDM 2nd sem

Axis Bank understands customer’s need and is proud to be a front-runner in offering cashless transactions to customers through PoS terminals.

Axis Bank, India’s third largest private sector bank, has become the first Indian Bank to cross 2,00,000 Point of Sale(PoS) terminal installations in the merchant acquiring space in the Country.

Axis Bank PoS network is present across all major segments like Departmental stores, Pharmacies, Super and Hyper markets, Jewelers, Hotels, Retail fashion, Hospitals, Education Institutions, Government utility payments, Insurance, Dinning and fuel pumps in over 692 cities. Customers can avail the benefit of Axis Bank PoS terminals at Merchant Outlets across Ladakh in North to Kanyakumari in South and from Rann of Kutch in West to Nalbari (Bhutan Border) in North-east.

Speaking on this landmark achievement V. Srinivasan, ED, Corporate Banking, Axis Bank said, “We are moving towards a cashless economy with increasing number of card holders and growing card based transactions. Axis Bank understands customer’s need and is proud to be a front-runner in offering cashless transactions to customers through PoS terminals.”

Axis Bank also leads in innovation on the acquiring side and is a clear market leader in providing the option of Desktop PoS (PC-PoS) to various organized retail chains which facilitates faster reconciliation and ease of operations for the retailers.

Axis Bank has been a pioneer in launching technological solutions. Earlier Axis Bank launched Dynamic Currency Convertor (DCC) which offers the flexibility to international cardholders to pay their local currency and has already introduced the facility of cash disbursement on PoS network through -Everywhere Teller Machines (ETMs) at these Point of Sale terminals.

Bipin kumar karn

Pgdm 2nd sem.

PG1108

Apart from trading of trucks, Automall facilitates the owners to seek financing and insurance options, as well as provides major and minor repair options.

Shriram Transport Finance Company Limited, India’s largest asset financing company, today, launched Shriram Automall in Cuttack. The Automall brings the country’s first single-window destination for trade of pre-owned trucks to the city. U.G. Revankar, Deputy Managing Director, Shriram Transport Finance Company Ltd, inaugurated Shriram Automall in Cuttack today. Spreading across two lakh sqaure feet space, the facility is the first-of-its kind initiative, which allows the country’s large community of truck-owners to trade their vehicles in a hassle-free manner. Apart from trading of trucks, Automall facilitates the owners to seek financing and insurance options, as well as provides major and minor repair options.  As an add-on facility, rest rooms for travel-fatigued truck drivers and cleaners are also provided. The company plans to have a PAN India network of 50 such Automalls strategically located on important highways of the country. “Automall will benefit truckers by promptly replacing their vehicles, leading to modernization of the country’s trucking fleet. Creating value for our truck community with utmost transparency is our aim.  The facility will house hundreds of pre-owned vehicles both in as-is-where-is and refurbished condition and truckers will be able to trade in a transparent manner. This is the first Automall in Cuttack and we hope that it brings progress and eases life of the truckers”,said Mr.U.G.Revankar, Deputy Managing Director, Shriram Transport Finance Company Ltd. on the occasion. The Automall also houses Shriram One Stop, a computerised touch screen kiosk which is a virtual Truck Bazaar, providing real time information about used commercial vehicles available for sale. It will also simultaneously facilitate registration of individual buyer’s requirements. One Stop will bring more transparency in the process of buying and selling used commercial vehicles. The Automall includes Shriram New Look, wherein refurbished pre-owned commercial vehicles are put on display for purchase along with inbuilt financing options.                                                                                              Bipin kumar karn

Interest rates on post office-operated schemes like MIS, PPF up by up to 0.5%

The government yesterday(26th March 2012) raised interest rates on post office-operated small savings like Monthly Income Scheme (MIS) and Public Provident Fund (PPF) by up to 0.5 per cent, making them more attractive to investors.

Interest rates on time deposits of one and two years have been increased by 0.5 per cent each to 8.2 per cent and 8.3 per cent respectively, while rates for popular MIS has been hiked by 0.3 per cent to 8.5 per cent, an official release said.

Interest rate on PPF has been increased by 0.2 per cent to 8.8 per cent.

The new rates will be effective from April 1, 2012 and will remain valid during 2012-13.

There has been no change in the savings deposit rate which has been retained at 4 per cent.

Interest rate for three-year time deposits has been increased from 8 per cent to 8.4 per cent. Similarly, interest rate on five-year time deposit has been raised from 8.3 per cent to and 8.5 per cent.

The five-year recurring deposits will fetch an interest of 8.4 per cent as against 8 per cent at present.

The rate for senior citizens savings scheme (SCSS) has been hiked to 9.3 per cent from 9 per cent.

The National Savings Certificates (NSC) having maturity of five and ten years will now attract 8.6 per cent and 8.9 per cent, respectively, up 0.2 per cent each.

The hike in interest rates on small savings schemes is based on the recommendations of the Shyamala Gopinath Committee which had suggested linking of interest rates on small savings with that of the market.

The panel had also suggested that the interest rates on small savings schemes should be revised annually.

The revision in the interest rates will help in maintaining the attractiveness of the small savings schemes vis-a-vis fixed deposit schemes operated by banks.

The government as part of economic liberalisation process had freed the interest rates on banks deposits giving freedom to lenders to fix rates depending upon the asset-liability position, but continued to fix rates for small savings schemes.

Pursuant to the recommendations of the Gopinath Committee, the government had also introduced the National Savings Scheme (NSC) with a 10-year maturity to attract long-term funds. It will now yield a return of 8.9 per cent.

The government had earlier raised annual investment ceiling in PPF savings to Rs 1 lakh from Rs 70,000. The PPF scheme has now been made more attractive and will provide a return of 8.8 per cent.

By RAZI ANWAR(PGDM 2nd Sem)